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The Updated CCPA Regulations: Alston & Bird Detail the 30 Key Business Impacts

BY: Dan Felz

On February 7, California Attorney General Xavier Becerra released updated regulations to the California Consumer Privacy Act (CCPA).  The updates contain a number of material modifications to the initial CCPA regulations that AG Becerra’s office released in October 2019.

Alston & Bird has compiled a privacy briefing summarizing the 30 key modifications to the Regulations that potentially impact businesses. These include modifications to rules regarding:

  • Notices companies must provide (there are new types!);
  • How companies must intake and process consumer requests to access or delete data;
  • “Do Not Sell My Info” requests;
  • How B2B service providers can use customer data; and
  • Data-mediated financial incentive programs.

To read the full Privacy Briefing on the Updated Regulations, click here.

For further information, contact Kathleen BenwayDavid KeatingAmy Mushahwar, or Daniel Felz.

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